Owls are mysterious and, for centuries, misunderstood. While the world sleeps, they’re awakened. While you rest, they work. They are beautiful and haunting. They are unique!

Embedded in our “Good News Owl” design is a diamond. A diamond is created under pressure, miles deep below the earth’s crust. Steadily, over thousands of years, a diamond patiently grows as it embraces and endures its surrounding environmental elements. Likewise, we are formed into stronger, brighter human beings through intense heat and pressure, adversity and pain.

The “Good News Owl” is a combination of two beautiful mysteries. Combined, they represent the one who is at work while others sleep; the one who perseveres despite all odds; the one who meets the pressures and demands of this world—the one whose perseverance produces character and whose character produces hope.